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Arizona Biltmore
Biltmore Estate
The Biltmore has developed cross-promotional and marketing strategies. In fact, a cover story in the November/ December 1995 issue of Historic Preservation magazine called Biltmore "a Model of Private Enterprise." The Biltmore Estate is continuing to develop new attractions. Managers are currently considering the addition of lodging. Biltmore products are available for sale in the gift shop which stocks reproductions from the house and other souvenirs, priced somewhat higher than your basic shake-and-snow bauble. The Biltmore label wine continues to be an important seller. Overall profit margins at the company are now running at nine percent. Visitation is high in spite of the remote location of the Biltmore Estate. ... [Read More]
PHOENIX POINTS OF PRIDE
A Valley landmark since 1929, the Arizona Biltmore recently completed a $50 million renovation and expansion. Regarded as one of the finest resorts in the world, the Frank Lloyd Wright-inspired property - nicknamed "The Jewel of the Desert" - occupies 39 beautifully landscaped acres at the foot of Piestewa Peak Mountain. The resort has recently been featured in such prestigious publications as Travel & Leisure, Architectural Digest and The Hideaway Report. ... www.arizonabiltmore.com ... [Read More]
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